If you are involved in the direct marketing television industry, you probably already read The SciMark Report.  If you don’t, you definitely should.  The SciMark Report is Jordan Pine’s blog about the short-form DRTV industry.  Jordan reviews most new short-form direct response spots and also semi-annually compiles a comprehensive list of the top fifty direct response spots (based on media spend).    When he reviews new spots he typically provides a synopsis of the spot, his thoughts and predictions, as well as a link to the spot’s landing page. The site is a fantastic resource for keeping up on the industry, as well as, a great tool for researching what has previously been tried.